No wonder why RIM is doing so poorly (HINT: It's because BackBerry sucks)

Like any kid with a new toy, I was pretty excited about getting this BB Torch, but unfortunately now that I've been using it for a solid week I think I can "officially" weigh in on the whole BB vs. The World thing. Sorry to say, but it basically sucks and I can't imagine why anyone would spend their own money to have one. So here comes the hate...



I can understand why work would issue a BB to you: it's because work is lame and not fun and BBs are also lame and not fun. If you actually had to pay out of your own pocket I can't see why you would choose a BB when there are so many options out there. For enterprise fine, but most consumers won't shell out their hard earned dollars for such a limited device that's meant for work. Most cell phone users are consumers who presumably want good products for the money they have to pay, which is probably why they are looking at other options these days because BB are more expensive too. RIM made their millions in the past when there was no competition, but they're sort of resting on their laurels now because crappy products that take more than 6 months to develop is not a good game plan. The landscape of mobile has changed but RIM hasn't. Boom.

With data plans costing so much too you can be certain that the guy with that Samsung Galaxy is having 5,555 times more fun than most BB users trying to do anything. I mean if I had to pay an extra $20-30 a month for data then I would want to make the most of it right? You can't really have fun with a BB as far as I can tell.



Probably For sure a lot of loyal BlackBerry fans are going to hate on me for hating on them, but I'm just going to go out on a limb here and guess they haven't had a chance to play around with Android or iOS. Go ahead and try it - you might even pull a Scott and buy an iPhone immediately the next day during your lunch break after using one for a few hours.

The first thing that struck me (other than the small low res screen and crappy hardware (WTF RIM it's 2011)) is how unenjoyable the interface is. The beauty of touch is that the whole experience is supposed to be fast and intuitive and smooth, but BB OS is none of that. I don't understand why they have that small scroller thing (which is touch) on top of the actual touch screen. Sure people might be used to that ball, but it's hardly necessary now.

It also seems like everything is buried in hideous menus too. It's just not fun to play around with when you first get it either.



Maybe I'm just so used to the iPhone/iPod, but the design of the thing is also pretty dumb. Without ranting too much going into too much detail, I'll just say that the top and side buttons are kind of misleading. The keyboard is nice too I guess, but it's not as fast as touch (go ahead look it up), so I don't see what the fuss is about or why you would need a virtual one to pop up too. Who cares with helping users transition by keeping the interface "familiar", just deal with it.

BBM is also a dumb reason to stick with BB too because you're just limiting yourself to other BBM users and convincing each other that lame is somehow cool. Break out and try something new. Just think of how often you hear about someone regretting jumping into Android or IOS - you just never hear anyone complain. Like ever.

Anyway, take that with a grain of salt and buy what you want because I'm just a hater after all and this is all just totally subjective. Keep calm and carry on...